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Lara Beers
As Global SVP and Head of Customer Growth/Sales at Kraken Technologies, part of Octopus Energy Group, Lara sits on the Senior Management Team and has been instrumental in scaling one of the world’s fastest-growing software companies, licensing the energy management platform to serve over 75 million households across 11 countries since 2021.
Under her 5 year leadership, Kraken’s has been positioning the company as a global catalyst for affordable, clean, and customer-centric energy solutions. Her strategic leadership bridges cutting-edge technology and customer engagement, enabling utilities worldwide to transform into proactive agents of the green transition.
Beyond her commercial impact, Lara is a recognized advocate for women in energy. She mentors emerging female leaders, champions pay equity, and leads empowerment workshops focused on negotiation and career advancement. As a founding member of Chief, she continues to build platforms that elevate women executives and drive inclusive leadership across the energy sector.
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